[EU West] The right strategy?

I think the server came to late. Who will switch server, when the progress on the server is lost?

My opinion: You need a better offer (like a currency bonus based on the progress) or a full char transfer (And that will take time)

They say it’s impossible to set up more servers here: February 20 - Update on Current Top Issues

Any other ideas on how to gently and fairly divide players between servers?